COSMETIC PACKAGING SOLUTIONS
We design, engineer, manufacture and customize glass and plastic containers, with related accessories, to present to the market a wide range of high-quality products for Skincare, Make Up and Fragrance. We bring Made in Italy to the world, understood as a symbol of beauty, design and impeccable taste combined with an excellent level of quality and service, since always appreciated worldwide and recognized in the packaging developed. Our Group’s motto is Cosmetic Packaging Solutions: the intrinsic concept of solution conveys to the market how we support our customers with the development of a concept and the creation of a product, which is possible thanks to our organization, international structure and to strong integration of the value chain. Providing a product of quality means above all listening to the market and its requests, as well as guaranteeing a nearby local presence that guarantees precision and efficiency in the service and in the delivery of orders.
ESG COMMITMENT
Baralan’s business decisions are made with full awareness and respect for social responsibility, not only in the research and production of qualitative, innovative and eco-sustainable packaging, but also and above all in the daily working life. This sensitivity, in fact, goes beyond the simple development of sustainable products and involves all the aspects of the company, which obtained the ISO 9001 certification of its Quality Management System at the end of 2020, and also through the investment in paperless and digitalization concepts. Baralan has strengthened its Environmental, Social and Governance (ESG) strategy, including the addition of several product portfolio and corporate level initiatives aimed at creating a more sustainable future. Both moves represent Baralan’s growth and tangible shift toward becoming a better, future-focused company. Baralan’s ESG strategy focuses on making meaningful sustainability advancements in two key areas: optimizing its packaging portfolio to reduce environmental footprint; and developing a holistic sustainability framework to guide a company-wide transformation over the medium and longer term. Baralan was born to embrace beauty, now it’s time to protect it.
SHAPING THE FUTURE
Baralan’s packaging is the expression of quality: each product stands for a long-lasting and reliable item, capable of enhancing the formula contained that is preserved intact in its preciousness and efficacy. Hence, Baralan’s quality lies in sophistication, innovation and versatility to offer a wide range of products which can also be decorated and personalized and are aesthetically impactful, yet practical and functional in the different available sets. Quality is not a habit, but an attitude. This is the philosophy of Baralan, which perfectly matches with passion and excellence, the key values always at the foundation of the company’s approach. Our internal departments of R&D, Quality, Marketing and IT are central resources to our business that allow us to look to the future with dynamism, credibility, flexibility and innovation. They devote themselves daily to defining new ideas, styles and processes, which allow our Group to evolve constantly. For 60 years, we have been combining our experience with innovation, including technology, always listening and interacting with our customers, our main source of inspiration. Innovation is our driver and change, our strategic lever that guides the evolution and continuous improvement of our company’s processes and products.
